Boat Trips, Saunas and Expert Panels: Appcharge at PGC Helsinki 2024
Last week, the Appcharge team touched down in Finland for the highly anticipated PGC Helsinki, diving deep into all things direct-to-consumer (DTC) monetization. Our time there was packed with insightful sessions, exciting industry connections, and plenty of thought-provoking discussions on the future of mobile game monetization.
Sharing our expertise on panels and in talks
From Day 1, we hit the ground running. Our VP of Business Development in Europe, Miikka Luotio, captivated the audience with his talk, “Why Players Hate Your Web Store”, shedding light on common pitfalls and how to make web stores more appealing to players.
Meanwhile, our Chief Marketing Officer, Gil Tov Ly took the stage later in the day to tackle the impact of the Digital Markets Act on the mobile games market, joining a panel of industry experts for a lively debate on regulation.
Sponsoring the Pocketgamer.biz Top 50 Mobile Game Makers event
Day 2 was just as eventful, with even more great conversations and new opportunities to connect with leaders in the space.
The highlight of the evening was the Pocketgamer.biz Top 50 Mobile Game Makers event, where we proudly supported as sponsors, celebrating the best in the industry in addition to the exciting road ahead for direct-to-consumer web stores.
Hosting partners and friends on a special trip
We wrapped up our time in Helsinki with a memorable boat and sauna trip, bringing together partners and friends for a chance to network against the stunning Finnish backdrop. It was the perfect way to end a fantastic couple of days filled with new learnings, shared ideas, and renewed energy for driving innovation in the DTC space.
Until next time, Helsinki – we’re already looking forward to what’s next!
